76 minutes | Jan 28, 2021

Empowering You to be "Bold, Tenacious, & Resilient": Ashley Marie at B.T.R Bar

Ashley Marie, Founder and Chief Snack Officer of B.T.R Bar joins Melissa on the mic for our Everyday Woman series. Ashley partnered with registered dieticians, a personal chef, and a food scientist to create a protein bar with the highest quality, cleanest, best ingredients on the planet AKA the first protein with a purpose! B.T.R is an abbreviation for her parents’ mantra, “Be BOLD, TENACIOUS & RESILIENT” and the company is a tribute to her parents who passed away from rare forms of cancer.



SHOW NOTES:

In this episode, we talk about:

  • Ashley's experience as a caretaker for her parents
  • Launching a business AND getting married during a pandemic
  • Creating a protein bar with 7+ key functional superfoods & adaptogens
  • Keeping your day job and transferring your professional skillset to your passion project or side business
  • #BTRtogether Scholarship which donates a portion of proceeds to organizations that empower young women, such as Girls Who Code
  • Putting your ego aside and listening to your customers
  • Managing grief and coping with the loss of loved ones
  • The meaning of Sisterhood


RESOURCES

  • B.T.R Bar website: https://www.eatbtrbar.com/
  • B.T.R Bar Instagram: https://www.instagram.com/btr.bar/
  • B.T.R Bar recipes: https://www.eatbtrbar.com/blogs/recipes
  • Girls Who Code Instagram: https://www.instagram.com/girlswhocode/
  • Cancer Support Community: https://www.cancersupportcommunity.org/

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